Privacy Policy

1. Introduction

Soft Open Ridge ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website softopenridge.com (the "Website"), including any other media form, media channel, mobile website, or mobile application related or connected thereto.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Website. We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. Any changes or modifications will be effective immediately upon posting the updated Privacy Policy on the Website, and you waive the right to receive specific notice of each such change or modification.

2. Information We Collect

2.1 Personal Data

We may collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and services, when you participate in activities on the Website, or otherwise when you contact us. The personal information we collect may include:

• Name and contact details (email address, phone number, etc.)
• Billing and payment information
• Demographic information
• Other information you choose to provide

2.2 Automatically Collected Information

When you access our Website, we may automatically collect certain information about your device, including:

• Device type and settings
• Browser information
• IP address
• Operating system
• Pages you visit
• Time and date of your visit
• Referring website addresses
• Other diagnostic data

2.3 Cookies and Similar Technologies

We use cookies and similar tracking technologies to track activity on our Website and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.

We use the following types of cookies:

• Essential Cookies: These cookies are necessary for the Website to function and cannot be switched off in our systems.
• Analytical/Performance Cookies: These allow us to recognize and count the number of visitors and to see how visitors move around our Website. This helps us to improve the way our Website works.
• Functionality Cookies: These are used to recognize you when you return to our Website, enabling us to personalize our content for you and remember your preferences.
• Targeting Cookies: These cookies record your visit to our Website, the pages you have visited, and the links you have followed.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Website.

3. How We Use Your Information

We may use the information we collect from you for various purposes, including to:

• Provide, operate, and maintain our Website
• Improve, personalize, and expand our Website
• Understand and analyze how you use our Website
• Develop new products, services, features, and functionality
• Communicate with you, either directly or through one of our partners
• Process your transactions
• Send you emails
• Find and prevent fraud
• For compliance with legal obligations

4. Disclosure of Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

4.1 By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

4.2 Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

4.3 Marketing Communications

With your consent, or with an opportunity for you to withdraw consent, we may share your information with third parties for marketing purposes.

4.4 Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

4.5 Third-Party Advertisers

We may use third-party advertising companies to serve ads when you visit the Website. These companies may use information about your visits to our Website and other websites that are contained in web cookies in order to provide advertisements about goods and services of interest to you.

5. Data Retention

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting or other legal requirements). When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize it.

6. Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse. Any information disclosed online is vulnerable to interception and misuse by unauthorized parties.

7. Your Rights

Depending on your location, you may have certain rights regarding your personal information, such as:

• The right to access your personal information
• The right to rectify or correct inaccurate information
• The right to erasure ('right to be forgotten')
• The right to restrict processing
• The right to data portability
• The right to object to processing
• Rights in relation to automated decision making and profiling

If you wish to exercise any of these rights, please contact us using the contact information provided below.

8. Children's Privacy

Our Website is not intended for children under the age of 16. We do not knowingly collect or solicit personal information from children. If you are under 16, please do not attempt to register for the Website or send any information about yourself to us. If we learn we have collected personal information from a child under 16, we will delete that information as quickly as possible.

9. International Data Transfers

Your information, including personal information, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the information, including personal information, to the United Kingdom and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

Soft Open Ridge
76 Jamie Knolls West Julieberg
PO11 0JY
United Kingdom
+443253049930
Email: [email protected]